Posts Tagged ‘GDPR’

GDPR Will Pop the Adtech Bubble (Doc Searls)

GDPR Will Pop the Adtech Bubble (Doc Searls)

Without adtech, the EU’s GDPR (General Data Protection Regulation) would never have happened. But the GDPR did happen, and as a result websites all over the world are suddenly posting notices about their changed privacy policies, use of cookies, and opt-in choices for “relevant” or “interest-based” (translation: tracking-based) advertising. Email lists are doing the same kinds of things.